Learning Curve
So…it has been about a year since I launched my weaving business. I have learned quite a bit during this year. First, I have gained a great deal of confidence in my weaving itself. There is nothing like weaving in public, or having your wares on display to let you know if what you are producing is of quality. People are not shy in letting you know what you ought to be doing more (or less) of. To be honest, most of the comments have been helpful. But it is fascinating what people feel comfortable telling you about your prices (which are apparently simultaneously too high and too low), your styles (also simultaneously too big and too small), or how and where you should be marketing yourself. I recognize that this is done in a spirit of helpfunessl and encouragment. Even when suggestions are impractical, they let me know that people are excited about what I am doing and they would like to see more of it.
Second, I have learned that I like sharing the art of weaving with others. Certainly, I enjoy discussing weaving with other weavers, but I also like talking with the people who visit my studio. Some want to know how the fabric is made or why I select certain fibers or colors. Others are fascinated by the mechanics of the loom and its durable construction. I’ve also been gifted with many stories about a particular friend or relative who was/is a weaver or fiber artist or who worked in the mills here in South Carolina. I have particularly enjoyed expanding my efforts to include weaving instruction. What fun to see someone who has always been interested in weaving have a chance to give it a try.
Third, I realize that I still have a lot to learn about the business side of things. I’ve got the basic record keeping down and I survived my first tax season. I’ve got all the necessary licenses and forms. I know how to collect and report sales tax. But I’m still a bit surprised (pleasantly so) when someone wants to purchase something from me and I don’t always remember to give them the lovely care instructions I printed up on quaint little cards. And I’m still struggling to manage my basic website. And I know I need to build my brand…and network…and improve my product photos…and launch online sales…and…and…and. Clearly there is lots more that could be done.
I’ve got new neighbors in the studio next to mine. These gals are entrepreneurs with a capital E. I love hearing them interact with customers. They have style and flair and a contagious energy. As long as we are neighbors I am planning to learn a thing or two from them. I probably won’t get to everything on my list of “things to do better”, but I am inspired to make a good start on it.